Scottsdale, Arizona · Open to what’s next

Building the future
of commerce.

Travis Garcia, digital commerce and growth executive

I’m Travis Garcia, a global digital commerce and growth executive who turns complex customer journeys into scalable, high-performing businesses.

Explore my work ↓LinkedIn ↗

Career impact

$150M+DTC business
$26M+Amazon revenue
250%CVR improvement
20%retention lift

How I lead

I connect strategy, technology, and customer insight to unlock the next meaningful stage of growth.

Selected experience

20 years in digital commerce
01

2019—Present

PrettyLitter

VP, eCommerce

Shared P&L leadership for a $150M+ DTC business spanning product, engineering, UX, CRO, digital commerce, and marketplace strategy.

  • Built Amazon from launch to $26M+ annual revenue
  • Improved conversion 250%, AOV 35%, and LTV 25%
  • Led headless commerce, ERP/OMS modernization, and Mars technology integration
  • Expanded omnichannel growth across major retailers and international markets
02

The Honest Company

Senior Product Manager

03

Zobrist Consulting Group

Senior Product Manager

04

Earlier leadership

HYFN · Lunchbox · Conversion Systems · Guthy-Renker

Core expertise

From first click
to lasting value.

01Digital commerce
02Shared P&L
03Amazon
04TikTok Shop
05Shopify Plus
06AI commerce
07Product & engineering
08CRO
09Omnichannel
10Subscriptions
11Customer experience
12Performance marketing

Education

University of California, Berkeley

B.A. Political Science